Privacy Policy

Ivory Lane ("we", "us", "our") is committed to protecting your privacy. This Privacy Policy explains how we collect, use, disclose, and safeguard your information when you visit our website ivorylane.co and use the Ivory Lane wedding planner application at app.ivorylane.co (collectively, the "Service").

1. Information We Collect

Information you provide

• Account information: name, email address, and password when you create an account.
• Wedding details: partner names, wedding date, location, guest count, budget, and vendor information you enter into the planner.
• Payment information: processed securely through Stripe. We do not store your credit card details on our servers.
• Communications: messages you send via our contact form or support tickets.
• Email captures: email addresses provided when downloading free tools (budget calculator, checklist PDFs, spreadsheet).

Information collected automatically

• Usage data: pages visited, features used, and interactions within the app.
• Device information: browser type, operating system, screen resolution, and device type.
• Cookies: we use essential cookies for authentication and optional analytics cookies. See Section 5 for details.
• IP address: collected for security, analytics, and fraud prevention.

2. How We Use Your Information

We use the information we collect to:

• Provide, maintain, and improve the Service.
• Process transactions and send related billing information.
• Send you wedding planning tips, product updates, and marketing communications (you can opt out anytime).
• Respond to your enquiries and provide customer support.
• Monitor usage patterns to improve the user experience.
• Detect, prevent, and address fraud and security issues.
• Comply with legal obligations.

3. How We Share Your Information

We do not sell your personal information. We may share information with:

• Service providers: trusted third-party providers for database hosting, payment processing, email delivery, web hosting, and analytics — only as necessary to operate the Service.
• Your partner: if you invite a partner to collaborate, they will see shared wedding planning data.
• Legal requirements: if required by law, regulation, or legal process.

We do not share your wedding details, guest lists, or budget information with any third party for marketing purposes.

4. Data Retention

We retain your account data for as long as your account is active. When your subscription ends (including after cancellation), your data is permanently deleted. We recommend exporting your data before your subscription expires.

Free tool email captures are retained in our email marketing system (Loops) until you unsubscribe.

5. Cookies

We use the following types of cookies:

• Essential cookies: required for authentication and core functionality. Cannot be disabled.
• Analytics cookies: help us understand how you use the Service so we can improve it.
• Marketing cookies: used by Facebook Pixel and Google Ads to measure advertising effectiveness. These include the _fbp and _fbc cookies.

You can manage cookie preferences through your browser settings.

6. Your Rights

Depending on your jurisdiction, you may have the right to:

• Access the personal information we hold about you.
• Request correction of inaccurate information.
• Request deletion of your information.
• Withdraw consent for marketing communications.
• Export your data in a portable format.
• Lodge a complaint with a data protection authority.

To exercise any of these rights, contact us at hello@ivorylane.co.

7. Data Security

We implement industry-standard security measures including encryption in transit (TLS), encryption at rest, row-level security policies on our database, and secure authentication via Supabase Auth. However, no method of electronic transmission or storage is 100% secure.

8. International Data Transfers

Our Service is hosted on infrastructure located in Australia and the United States. If you access the Service from outside these regions, your information may be transferred to and processed in these countries.

9. Children's Privacy

The Service is not intended for anyone under the age of 18. We do not knowingly collect information from children.

10. Changes to This Policy

We may update this Privacy Policy from time to time. We will notify you of significant changes by posting a notice on the Service or sending you an email. Your continued use of the Service after changes constitutes acceptance of the updated policy.

11. Contact Us

If you have questions about this Privacy Policy, contact us at:
hello@ivorylane.co